Marketplace fulfillment for brands selling on several U.S. marketplaces
Ship every marketplace order on time from one U.S. inventory, with tracking posted back automatically and no overselling across channels.
Cloudway fulfills seller-fulfilled marketplace orders from its 40,000 sq ft warehouse in Hayward, California. Whether you sell on Amazon, Walmart Marketplace, Target Plus, eBay, Etsy or several at once, we pick, pack and ship those orders by parcel or LTL from one U.S. inventory pool — and Cloudway has workflow experience with each of these channels.
mPorts pulls orders from each connected marketplace, keeps inventory consistent across them and posts tracking back. Listings, advertising and account approval stay with you or a specialist partner.
What Cloudway handles
Operations we run for you
Seller-fulfilled orders
Marketplace orders picked, packed and shipped from Hayward.
Parcel and LTL
Small items by parcel; bulky and palletized items by LTL freight.
Order download and tracking upload
Orders come in and tracking goes back to each marketplace through mPorts.
Shared inventory
One available-stock figure published across every connected marketplace.
Returns processing
Marketplace returns received, inspected and reconciled with you.
Replenishment prep
Repacking and overboxing for marketplace fulfillment programs you use for some SKUs, where scoped.
Why Cloudway
Why brands choose Cloudway
Workflow experience across major marketplaces
Amazon, Walmart, Target Plus, eBay, Etsy and more — each order format normalized into one warehouse workflow.
Tracking at the moment of shipment
Tracking is created when the order ships and returned through mPorts, not uploaded by hand afterwards.
No overselling
Availability comes from one inventory pool, so a sale on one marketplace reduces what others can sell.
Bulky items welcome
Pallet storage and LTL capability handle the products marketplace fulfillment programs struggle with.
One warehouse for every channel
Marketplace, direct-to-consumer and B2B orders draw on the same Hayward stock.
How it works
From first call to shipped orders
- 1
Connect marketplaces
Each marketplace account is connected through mPorts; the connection method is confirmed per marketplace.
- 2
Stock the warehouse
Inventory is received in Hayward and becomes the source for marketplace availability.
- 3
Orders flow in
New marketplace orders are pulled into the warehouse queue with their required ship-by information.
- 4
Ship and confirm
Orders are picked, packed and shipped, and tracking is posted back to the marketplace.
- 5
Handle returns and exceptions
Cancellations, returns and address issues are processed and reconciled with you.
Powered by mPorts
Cloudway, powered by mPorts
Cloudway runs the warehouse; mPorts connects your channels and systems to it, so orders, inventory and tracking stay in sync without manual re-keying.
- Download orders from each connected marketplace.
- Publish shared inventory availability across marketplaces.
- Upload shipment confirmation and tracking.
- Direct from Cloudway
- Pick, pack and parcel or LTL shipment of marketplace orders, plus returns handling at Hayward.
- Through mPorts technology
- Order download from each connected marketplace, shared inventory, and tracking upload.
- Through partners
- Introductions for listing, advertising and account-management services we do not provide.
The facility
One Hayward warehouse, run by Cloudway
- Location
- 21301 Cloud Way, Hayward, CA 94545 — San Francisco Bay Area
- Warehouse
- 40,000 sq ft, operated by Cloudway
- Operations hours
- Mon–Fri, 9 am – 5 pm Pacific
- Technology
- Cloudway, powered by mPorts
Capabilities
- pallet storage
- LTL
- parcel
- returns processing
- serial-number tracking
- repacking / overboxing
- liftgate, residential and appointment delivery (via carriers)
- white-glove delivery (via partners)
- customs and freight coordination
- office / workspace support
Run all your marketplaces from one U.S. warehouse
Talk to CloudwayReference
What marketplaces expect from seller-fulfilled orders
Seller-fulfilled means you remain the shipper of record for the marketplace order, rather than sending inventory into the marketplace’s own fulfillment program. Marketplaces publish their own performance policies, which change over time. In general they measure sellers on:
- Shipping by the promised ship date.
- Uploading valid tracking for every order.
- Keeping listed stock accurate to avoid cancellations.
- Handling returns in line with the marketplace’s policy.
Frequently asked questions
- Which marketplaces do you support?
- Cloudway has workflow experience with Amazon, Walmart Marketplace, Target Plus, eBay, Etsy and other channels listed on our channels page. Each connection runs through mPorts and is confirmed during onboarding. Approval to sell remains each marketplace’s decision.
- Is this the same as Amazon FBA?
- No. FBA is Amazon storing and shipping your inventory. Marketplace fulfillment here means you remain the shipper and Cloudway ships from Hayward on your behalf.
- Can I use the same inventory for my own website?
- Yes. Marketplace, direct-to-consumer and B2B orders can all draw from the same Hayward inventory pool.
- Can you help get my brand approved on a marketplace?
- Approval is the marketplace’s decision. We can describe the operational setup marketplaces typically expect and, where useful, introduce partners.
Good to know
- Listings, advertising and seller-account health stay with you or a specialist partner.
- Programs requiring specific shipping speeds are reviewed per account before you opt in.
- Marketplace approval and placement are always the marketplace’s decision.
Run all your marketplaces from one U.S. warehouse
Tell us which marketplaces, your SKU count and your current fulfillment setup.